Contemporary Sport Management Contributor(s): Pedersen, Paul M. (Editor), Thibault, Lucie (Editor) |
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ISBN: 1718202997 ISBN-13: 9781718202993 Publisher: Human Kinetics Publishers
Binding Type: Paperback - See All Available Formats & Editions Published: August 2021 |
Additional Information |
BISAC Categories: - Sports & Recreation | Business Aspects - Business & Economics | Management - General - Business & Economics | Industries - Park & Recreation Management |
Dewey: 796.069 |
LCCN: 2020057957 |
Physical Information: 536 pages |
Descriptions, Reviews, Etc. |
Publisher Description: Keeping pace with the rapidly evolving field of sport management, Contemporary Sport Management, the authoritative introductory text in the field, returns with a thoroughly updated seventh edition. Over 50 contributors with a diverse array of cultural and educational backgrounds deliver a complete and contemporary overview of the field, presented in full color for a visually engaging read. With a simplified structure to reflect current demands of the profession and addressing all the Common Professional Component topics outlined by the Commission on Sport Management Accreditation (COSMA), Contemporary Sport Management, Seventh Edition With HKPropel Access, is organized into three parts. Part I, Introduction to Sport Management, provides an overview of the field and leadership concepts associated with it. Part II, Sport Management Sites, details the major settings in which many sport management careers are carried out, including new content on sport participation across the life span. In part III, Sport Management Functions, readers will learn about the key functional areas of sport management, including sport marketing, sport communication, sport facility and event management, and more, with new content on sales as a career path. New and updated content throughout this edition allows students to stay on the leading edge of the field:
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