Power Search
Low Price Guarantee
We Take School POs
Influence: Science and Practice
Contributor(s): Cialdini, Robert (Author)

View larger image

 ISBN: 0205609996     ISBN-13: 9780205609994
Publisher: Pearson
Retail: $54.99OUR PRICE: $40.14  
  Buy 25 or more:OUR PRICE: $36.84   Save More!
  Buy 100 or more:OUR PRICE: $35.19   Save More!


  WE WILL NOT BE UNDERSOLD!   Click here for our low price guarantee

Binding Type: Paperback - See All Available Formats & Editions
Published: July 2008
Qty:

Annotation: What are the factors that cause one person to say yes to another person? And which techniques most effectively use these factors to bring about such compliance?

In his bestselling book, Robert Cialdini, former salesperson, fundraiser, and advertiser, examines the science and practice of compliance. Praised for its enjoyable writing, practical suggestions, and scientifically documented material, previous editions have been widely read by business professionals, fundraisers, and those interested in psychology. The new Fifth Edition includes twice as many first hand accounts of how principles presented in the book apply to personal lives; updated coverage of popular culture and new technology; and more on how compliance principles work in other cultures.
Additional Information
BISAC Categories:
- Psychology | Applied Psychology
Dewey: 153.852
LCCN: 2008020078
Lexile Measure: 1220(Not Available)
Physical Information: 0.6" H x 6" W x 8.9" L (0.65 lbs) 272 pages
Features: Bibliography, Illustrated, Index, Price on Product, Table of Contents
 
Descriptions, Reviews, Etc.
Publisher Description:
What are the factors that cause one person to say yes to another person? And which techniques most effectively use these factors to bring about such compliance?

In his bestselling book, Robert Cialdini, former salesperson, fundraiser, and advertiser, examines the science and practice of compliance. Praised for its enjoyable writing, practical suggestions, and scientifically documented material, previous editions have been widely read by business professionals, fundraisers, and those interested in psychology.

The new Fifth Edition includes twice as many first hand accounts of how principles presented in the book apply to personal lives; updated coverage of popular culture and new technology; and more on how compliance principles work in other cultures.
 
Customer ReviewsSubmit your own review
 
To tell a friend about this book, you must Sign In First!