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Communication Research Methods
Contributor(s): Merrigan, Gerianne (Author), Huston, Carole (Author)

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 ISBN: 0190652748     ISBN-13: 9780190652746
Publisher: Oxford University Press, USA
OUR PRICE: $136.49  

Binding Type: Paperback - See All Available Formats & Editions
Published: January 2019
Qty:
Additional Information
BISAC Categories:
- Language Arts & Disciplines | Communication Studies
Dewey: 302.207
LCCN: 2018029578
Physical Information: 0.8" H x 8" W x 9.9" L (2.15 lbs) 400 pages
Features: Bibliography, Glossary, Index
 
Descriptions, Reviews, Etc.
Publisher Description:
Ideal for research methods courses covering multiple methodologies, Communication Research Methods is the only text that uses a research-as-argument approach to help students not only become more effective researchers but also more insightful consumers of research. It expertly balances the
interpretive, critical, and discovery paradigms. No other research methods book on the market better reflects actual research practice and provides methodological choices based not on ideological constraints but rather on the nature of the research question. Merrigan and Huston treat communication
research comprehensively, discussing a broad range of traditional and contemporary methods and considering ethics in designing, conducting, and reporting research.
 
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